Winecast 45: DCanter’s Michael Warner and wine retail trends during the duration

Michael Warner

Michael Warner of DCanter

Our wine purchases during the duration? Cheap and cheerful, says this Washington, D.C. retailer

Michael Warner, the co-founder of DCanter, a neighborhood wine shop in Washington, D.C.’s Capitol Hill neighborhood, has seen all the reports about wine buying during the duration: More expensive wine to treat ourselves, lots of this and some of that, and even boxed wine. But he thinks he has seen something significant at this shop, which has more affluent demographics than most.

“Cheap and cheerful,” says Warner, whose store is seven years old. “People are buying less expensive wine. They’re not entertaining, which is when they would buy more expensive wine.”

In this, he says, his customers are buying more vinho verde, the cheap Portuguese fizzy wine, as well as half bottles. That’s because those who live alone want wine for dinner, but don’t want to waste it, and that’s what half bottles are for.

We also talked about:

• That wine delivery and Internet sales have become as important as the studies suggest. Dcanter sold more wine on-line in the first two days of D.C.’s stay at home order than it did in the previous three years.

• The need to update delivery and on-line ordering regulations to reflect the 21st century. DCanter’s customers who live in Maryland,  just a couple of miles away, can’t get delivery. But those in Virginia, also a couple of miles away, can. How much sense does that make?

• The obstructions in the wine supply chain thanks to the pandemic, and that it is becoming more difficult to find imported wine.

• Wine retail websites, and how too many of them look and work like they were put up during GeoCities’ heyday.

Click here to download or stream the podcast, which is about 11 minutes long and takes up 4 1/2 megabytes and was recorded on Skype, the blog’s unofficial podcast software.

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