Two Italian wines from a Big Wine company, but only one of them tastes like it came from Italy
This is where we are in the wine business in 2019 – two Italian wines from the same Big Wine company, one of which is varietally correct, terroir-driven, and a pleasure to drink, while the other tastes like it was put together by a marketing company and is about as Italian as a pair of panty hose. Why does anyone think this will advance the cause of wine?
The wines are from Zonin1821, which owns nine Italian producers (as well as one of the best wineries in the U.S., Barboursville Vineyards in Virginia). Zonin1821 is best known for its $13 Zonin Prosecco, a pleasant enough bottle for a $13 Prosecco. But many of its wines are interesting and well worth drinking, and there are many worse Big Wine companies.
The insolia white wine ($14, sample, 12.5%), made by Zonin1821’s Feudo Principi di Butera subsidiary in Sicily, is Big Wine done right. The insolia grape is native to Sicily, and it’s not necessarily easy to work with. But the Butera is all should be – tart green apple fruit, lots of spice and almond, an almost stony finish and even some green herbs. It’s Hall of Fame quality, a white wine that is neither chardonnay nor sauvignon blanc and a reminder of how much value Sicilian wines can deliver. This is seafood wine – risotto with shrimp, perhaps?
Which brings us to the panty hose. The second wine is a sauvignon blanc from Zonin1821’s Ca Bolani in northern Italy’s Fruili region. Italian sauvignon blanc has long taken a back seat to pinot grigio, which probably explains why the Ca Bolani ($14, sample, 12.5%) tastes the way it does. Or, as a friend said when she drank it, “Why did you open this wine? You know I don’t like New Zealand sauvignon blanc.”
Which is exactly what it tastes likes – big, huge smacking gobs of grapefruit. It’s a well made wine, and there is even a little something trying to peek out from behind the grapefruit. And $14 isn’t a bad price. But none of that really matters, since it raises a larger question: Why would I want to buy Italian sauvignon blanc that tastes like it came from New Zealand? Isn’t that what New Zealand sauvignon blanc is for? Shouldn’t Italian wine taste like it came from Italy?
Apparently not. These days, the goal seems to be to make all wine taste the same, so it will be easier to market. Because Big Wine. Hopefully, no one at Butera will realize this and turn the insolia into Paso Robles chardonnay. Because then I would have another reason to worry about the future of the wine business.