This week’s wine news: Massachusetts is one step closer to allowing food stores to sell beer and wine, plus Microsoft axes people for AI writing and Amazon will open a traditional supermarket
• Massachusetts three-tier: Supporters of a ballot question that would let Massachusetts convenience and food stores sell beer are step closer to voting on the issue. The state’s highest court rule that an election to allow the sales was constitutional. However, supporters must still gather enough petition signatures to ensure an election. The Massachusetts three-tier system is complicated, even for for the U.S., with state and local governments each issuing liquor licences based on a variety of criteria. The ballot measure would let local authorities issue licenses allowing food stores to sell beer and wine over and above the current system.
• Thank you, Microsoft: The Wine Curmudgeon’s disdain for Microsoft is well known, but its recent decision to fire people in favor of machines is a bit much even for the tech giant. It will replace 50 journalists with artificial intelligence machines to edit news stories for the company’s MSN website. As noted on the blog, AI is coming – but it’s not here yet with something as simple as tasting notes. And asking AI to select stories and photos for the website – deciding story importance, how the pictures look, story and photo placement on the page, and so forth – is much harder than writing toasty and oaky (which I know from having done both for my entire professional career). But what do you expect from the company that gave us Windows 8?
• Amazon not go? Amazon will open a traditional supermarket – and not an Amazon Go store – in suburban Chicago. This is huge news, and not just for Kroger and Safeway. If Amazon is serious about the grocery business, it will have to sell wine. So will it follow the others and throw up a Great Wall of Wine with fake priceing plonk or actually do something creative to benefit wine drinkers? The new store isn’t far from my mom; after Illinois lift its lockdown, I’ll ask her to investigate for the blog.
This week’s wine news: Captain Obvious strikes again – a study says customer service matters in selling wine. Plus, the end of a Texas wine era and a victory for direct shipping
• Believe it or not: A new study has discovered that customer service is more important than anything else in selling wine from winery tasting rooms. Or, as Paul Mabray, who probably knows more about winery tasting room sales than anyone put it, “File under nothing could be more obvious.” In other words, we have one more wine-related study that does nothing to help the wine business adapt to the 21st century. My grandfather, who sold blue jeans to farmers in central Ohio, knew about customer service 80 years ago. Then again, he didn’t have to publish or perish.
• The end of an era: The WC didn’t talk about Texas wine over the weekend; the Kerrville Fall Folk Festival and its annual Texas wine panel is no more. I will miss the event, and not just because I got to promote Drink Local. Kerrville was an adventure in and of itself. There is irony, too, since local wine has become a Winestream Media darling, and one of the events that helped it achieve that status is gone. Yes, a Texas wine panel was added to the Memorial Day festival, but it’s not the same thing.
• Hooray for Mississippi: A judge threw out an attempt by Mississippi’s liquor cops to stop residents from receiving wine from out-of-state retailers and wine clubs. It’s a ruling that could be significant in the continuing fight over three-tier reform. The Associated Press reports that a Rankin County judge dismissed the state’s lawsuit, though his written ruling offered few details. It’s another blow to state attempts, says the story, in restricting direct to consumer wine sales.