And it wasn’t even close, with Bogle more than doubling second place Falesco Vitiano to win the 2015 cheap wine poll. This is Bogle’s second consecutive victory, and its second in the poll’s three-year history.
That Bogle did so well again speaks to not only the company’s commitment to quality, but to its availability. Bogle combines value with a huge retail presence — as one commenter wrote, “it may be the best wine one can buy in gas stations in Mineola, Texas, as well as Princeton, Maine.” Most cheap wines do only one or the other, and some don’t even do that.
Which, apparently, is the case with Two-buck Chuck. The Trader Joe’s brand has finished last every year, but I guess that it has sold more 600 million cases over the past decade is some consolation to the retailer.
The biggest surprise? That Barefoot did so poorly, finishing seventh after coming in second last year. In addition, given how many people Google sends to the blog to read about Barefoot, that the brand didn’t pick up any of those votes this year makes its performance even more shocking. Barefoot overload, perhaps?
Not surprising? That Yellow Tail and Cupcake finished eighth and ninth. I added them this year not because I thought they would do well, but to include more well-known brands. That they did so poorly speaks to why they sell — the former is cheap, and the latter is cute. Quality doesn’t have much to do with it.
This year’s results are below, and you can find the 2014 and 2013 polls here and here. The 2016 poll will return next year at this time, and I’ll include a couple of suggestions from the comments. And is it time to retire Bogle and let someone else win?
Business Lists on Ranker