Four years ago, when we held our first DrinkLocalWine conference in Dallas featuring Texas wine, no one was quite sure what would happen. Was regional wine ready for the kind of spotlight we were going to shine on it? Would the media and consumers in attendance understand what we were trying to do -- judge regional on its own merits and not as a knockoff of California wine?
The answers turned out to be yes (and not surprisingly, I was surprised) -- and we've only seen momentum build since then. In fact, the lesson from DLW 2012: Colorado over the weekend was that we don't have to ask those questions any more. Regional wine is, as several speakers and attendees noted, very close to becoming just another part of the U.S. wine business, and not the novelty it has mostly been for more than a decade. More, after the jump:
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